At least in Europe, Honda is following some pretty unconventional methods to promote its new CR-Z hybrid sports coupe. In fact, unless you're the artsy type or have a vivid imagination, you'll have a pretty hard time trying to figure out how Honda, the CR-Z or any car for that matter, fit in the "Live Every Litre" film project.
But just so you can get an idea, the "Live Every Litre" is supposed to be a documentary-style road movie in which numerous members of the public have been nominated by the project's online community to realize their dream in the new Honda CR-Z hybrid coupe.In this case, Agent Lynch, aka Kate Rawlinson (originally from Newcastle), wanted to perform the world's first guerrilla burlesque routine in the streets of Monmartre in Paris.
No comments:
Post a Comment