Buick’s 37mpg 2012 LaCrosses with eAssist

The big news for the 2012 model year Buick LaCrosse sedan is the introduction of a new standard 2.4-liter four-cylinder engine with eAssist and a newer, more powerful and more efficient version of the direct-injected, E85-capable 3.6-liter V6 unit that sits atop of the range.
The entry-level LaCrosse with GM’s micro-hybrid eAssist technology is expected to deliver 25 percent better highway fuel economy than the current base model with the 182HP 2.4-liter four-pot, but not without a penalty at the showroom as prices start at $29,960 before an $860 destination charge for a total of $30,820. That’s an increase of $2,830 over the current 2011 LaCrosse CX.

VIDEO: Buick Launches First TV Ad for 2011 Regal, Touts German Engineering

Even though automakers have been shifting millions of advertising dollars to the Internet, they aren't about to let go of TV any time soon. Following a series of web and print ads, GM is launching the first of several television commercials on the all-new 2011 Buick Regal.

The first TV spot for the Regal saloon is titled "Autobahn" and features the voice of Kevin Bacon. As you may have guessed by the commercial's name, GM is playing up the Regal's German roots.